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15 May 2012

Video Game Revenue Now at 6-Year Low

NPD says retail video gaming revenues in 2012 could be lower than the $12.6 billion earned in 2006.
Gaming industry, you've been pwned.
Last week, NPD Group reported (handheld and console) gaming software sales down 32% year-over-year, plunging from $503 million in April 2011 to the current $292 million.

Assuming this trend continues, retail video gaming revenues in 2012 could be lower than the $12.6 billion earned in 2006...the first year for Sony's Playstation 3 and Nintendo's Wii, as well as the first full year of sales for Microsoft's Xbox 360.

Those were the worldwide numbers; US figures were nearly as bad. And if you check back a few years, you'll quickly discover these early 2012 results are not exceptional...

NPD Group reports April 2012 (handheld and console) software sales are down 32% -- from $503 million in 2011 to $292 million, this year.

...clearly, it's part of a trend. Even so, analyst Matt Matthews says many industry experts were stunned by this news.

Not only was the decline in sales worse than most predictions (avg.~23%), but NPD's analysis also reveals no significant growth in any segment of the gaming market. Accessories sales were the sole exception, there, with a paltry 0.5% increase (to $148.6 million) that looks suspiciously like a junior accountant's rounding error.

Yes, MobilePhonesFan found a few bright spots in the report; but overall it's hard times ahead for console makers and game vendors. Hit our source (below) for more excruciating details and a boatload of statistics.


via: gamasutra

1 comment:

  1. I also heard to some cellular services in Med ford, Oregon that perhaps video gamers decreases in number because they prefer using their phone in entertaining themselves. Besides, mobile phones nowadays could act out as a game console cause it could now serve the same service as those.

    Grace Ray Johnson

    ReplyDelete

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